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March 31, 2020
April Fool’s Day HERJIAJIA BY JIAJIA” MEDIA COVERAGE BY MARKETING INTERACTIVE
愚人节"JIAJIA BY JIAJIA" 媒体报道 MARKETING INTERACTIVE
“Once again, it is the time of the year when consumers should take everything with a pinch of salt. However, it is safe to say that this year's April Fools' is more muted. Countries including Thailand, Taiwan and India are imposing jail sentences for those who spread fake news on April Fools'. Meanwhile, Google also suspended its annual April Fools' tradition, Reuters said, quoting an internal memo.
Amidst the doom and gloom that has taken over the world due to COVID-19, brands are still attempting to inject laughter into the hearts of consumers with their April Fools' pranks. Here are some brands that tickled us.”