WHO WE ARE

Established since 1988, we remain guided by the same values, and constantly brewing up quality drinks for all the moments that matter – for then, for now, and for many generations to come.

We have been doing this for decades and we don’t plan on stopping anytime soon.

  • BRAND PROMISE

    CREATED WITH YOU IN MIND

    We know you deserve the best, and we’re giving you what you truly deserve. All of our products are made with quality ingredients, brewed fresh to provide you simply good, refreshing moment at any time of the day.
  • VISION

    TO INSPIRE LIFE’S REFRESHING MOMENTS

    For decades, we have maintained a tradition of quality and innovation. Through our products, we hope to inspire you to hit pause and find little moments of joy from your day – whether you are having your favorite food, immersing yourself in nature or having a gathering with your loved ones, we are here to inspire your life’s refreshing moments.
  • MISSION

    MADE WITH STANDARDS

    Guided by our core values, we are committed to deliver enjoyment through quality products crafted with the same spirit of innovation and authenticity that we used to build our legacy. Put simply, we don’t compromise because you shouldn’t have to.

JJ AT A GLANCE

For more than 30 years, we put passion and innovation to work, to deliver enjoyment through quality products to inspire your life’s refreshing moments. Discover our history of innovation here.

1992

Started our First Manufacturing
Plant in Tuas

1999

ISO 9002 Quality Assurance
Certification (now ISO 9001)

2001

Awarded Grade A by
Agri-Food and Veterinary Authority of Singapore

1988

The Journey of
JJ Drinks Began

2004

HACCP
accreditation &
Superbrands status

2021

Tasty Singapore
ambassador

1989

Birth of an Icon –
Jia Jia Herbal Tea

1994

Global Expansion
into Neighbouring Counterparts

2000

Productivity and
Standards Board
Test Mark

2002

Portfolio Expansion (Bandung, Asian brew, Drinking water, Syrup, Vending and etc )

2009

ISO 2200, Food Safety Management System

2022

Launch of new
logo, new look

JJ AT A GLANCE

For more than 30 years, we put passion and innovation to work, to deliver enjoyment through quality products to inspire your life’s refreshing moments. Discover our history of innovation here.

1988

The Journey of JJ Drinks Began

1989

Birth of an Icon – Jia Jia Herbal Tea

1992

Started our First Manufacturing Plant in Tuas

1994

Global Expansion into Neighbouring Counterparts

1999

ISO 9002 Quality Assurance Certification (now ISO 9001)

2000

Productivity and Standards Board Test Mark

2001

Awarded Grade A by Agri-Food and Veterinary Authority of Singapore

2002

Portfolio Expansion (Bandung, Asian brew, Drinking water, Syrup, Vending and etc )

2004

HACCP accreditation & Superbrands status

2009

ISO 2200, Food Safety
Management System

2021

Tasty Singapore
ambassador

2022

Launch of new logo, new look

Core Values

Guiding us since day one, growing with purpose since always.

Agility

We are always moving forward. We are on a hunt for opportunities and make thoughtful decisions quickly, execute them with intensity, and simplify where we can.

Openness

We welcome new ideas and opinions, especially if they challenge our beliefs. We actively listen with humility and respect.

Customer Centric

We are passionate on our customer needs. We make every decision and measure every outcome base on how well it serves our customers.

Innovation

We inspire curiosity and harness innovation. We optimize our products and grow our people by brainstorming ideas and fostering experimentation.

Quality

We don’t take shortcuts. A fundamental element of our success is the careful selection of the quality raw materials, brewing methods and strict process control.

Per Serving Per 100ml
Energy 2 kcal 1 kcal
(8 kJ) (3 kJ)
Protein 0.5 g 0.2 g
Total Fat 0.0 g 0.0 g
Saturated Fat 0.0 g 0.0 g
Trans Fat 0.0 g 0.0 g
Cholesterol 0 mg 0 mg
Carbohydrate 21.9 g 7.3 g
Total Sugar 20.7 g 6.9 g
Dietary Fibre 0.0 g 0.0 g
Sodium 4 mg 1 mg

Per ServingPer 100ml
Energy6 kcal2 kcal
(25 kJ)(8 kJ)
Protein0.5 g0.2 g
Total Fat0.0 g0.0 g
Saturated Fat0.0 g0.0 g
Trans Fat0.0 g0.0 g
Cholesterol0 mg0 mg
Carbohydrate1.5 g0.5 g
Total Sugar20.7 g6.9 g
Dietary Fibre0.0 g0.0 g
Sodium7 mg2 mg

Per Serving Per 100ml
Energy 87 kcal 29 kcal
(365 kJ) (122 kJ)
Protein 0.0 g 0.0 g
Total Fat 0.0 g 0.0 g
Saturated Fat 0.0 g 0.0 g
Trans Fat 0.0 g 0.0 g
Cholesterol 0 mg 0 mg
Carbohydrate 21.9 g 7.3 g
Total Sugar 20.7 g 6.9 g
Dietary Fibre 0.0 g 0.0 g
Sodium 17 mg 6 mg
Vitamin C 0.3 mg 0.1 mg
Calcium 9.0 mg 3.0 mg
Iron 0.6 mg 0.2 mg

Per ServingPer 100ml
Energy48 kcal19 kcal
(200 kJ)(80 kJ)
Protein0.5 g0.2 g
Total Fat0.0 g0.0 g
Saturated Fat0.0 g0.0 g
Trans Fat0.0 g0.0 g
Cholesterol0 mg0 mg
Carbohydrate11.8 g4.7 g
Total Sugar11.3 g4.5 g
Dietary Fibre0.0 g0.0 g
Sodium18 mg7 mg

Per ServingPer 100ml
Energy51 kcal17 kcal
(214 kJ)(71 kJ)
Protein0.0 g0.0 g
Total Fat0.0 g0.0 g
Saturated Fat0.0 g0.0 g
Trans Fat0.0 g0.0 g
Cholesterol0 mg0 mg
Carbohydrate12.6 g4.2 g
Total Sugar12.6 g4.2 g
Dietary Fibre0.0 g0.0 g
Sodium7 mg2 mg